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Attn: Media
Journalists and Book Reviewers,
I have packed this section of my website with information for you.
If you need information you don't find here, please contact us.
Best Regards,
Nancy Heleno
Founder and President, MindExpanse, Inc.
Author of MindExpanse Baby: Discovering Colors,
Encouraging brain development
through an innovative technique of teaching colors to infants and toddlers.
What Sets MindExpanse Baby: Discovering Colors apart from other parenting books?
Grounded in multi-disciplinary research, MindExpanse Baby: Discovering Colors doesn't waste pages with common-sense parenting basics that readers already know. Instead, each page in this handbook is packed with clear, actionable insights into brain development and specifically how and why early color learning can create neural connections a child's developing brain. The technique introduced in the book is simple, easy and fun. This is a quick and precise read for busy parents and caretakers. Why didn't someone tell you this sooner?
Optimize Any Child's Intellectual Potential
(728 words)
Optimize Any Child's Intellectual Potential
(546 words)
Optimize The Intellectual Potential of Any Child
(383 words)
Journalists and book reviewers, consider these five news angles:
Empowering Parents
Parents often feel a need to outsource their children's basic educational needs but Nancy Heleno's new book, MindExpanse Baby: Discovering Colors, empowers parents to maximize their children's lifetime learning potential with a simple and joyful game they play at home.
Giving Head Start a Leg Up
With the simple act of sitting on the floor to teach colors to an infant, daycare providers and preschool teachers can begin to maximize the lifetime learning potential of the youngest learners. Nancy Heleno's new book, MindExpanse Baby: Discovering Colors, introduces a simple, effective, fun and economical way to engage infants and toddlers in building neural connections that can last a lifetime.
Isn't it Grand?
Today, more than ever, grandparents are helping to raise and educate their grandchildren. The simple, joyful game introduced in Nancy Heleno's new book, MindExpanse Baby: Discovering Colors, shows grandparents how to maximize the positive impact they have on the youngest learners.
Now What?
As parents arrive home from the hospital with a newborn, the reality of caring for their new little one can be unnerving. Parents wondering, "now what?" will be reassured that, even today, simple, one-on-one play with their infant makes all the difference in maximizing their child's lifetime learning potential. Nancy Heleno's new book, MindExpanse Baby: Discovering Colors, reveals the simplicity and importance of engaging infants for creating maximum neural connections.
A Gift of Love
Friends and family seeking the perfect gift for expectant parents need look no further than Nancy Heleno's new book, MindExpanse Baby: Discovering Colors. In it, Heleno demonstrates the importance, and simplicity, of a joyful game parents play with their infants at home which can actually maximize the child's neural connections for a lifetime of learning.
Ready-to-use promotional blurbs
Journalists, book reviewers, web masters, choose from these six blurbs in your online or print publication. Edit or use "as is."
Parents
Maximize the lifetime learning potential of your infant or toddler while enjoying quality one-on-one time with your little one at home. The new book MindExpanse Baby: Discovering Colors, from Nancy Heleno of MindExpanse, opens a world of joyful, fun playtime learning that actually helps the youngest learners develop maximum neural connections that will last a lifetime
Grandparents
On-duty with infant and toddler grandchildren? Make the most of your one-on-one time with the youngest family members and give the gift of lifelong learning while engaging in joyful play. The new book MindExpanse Baby: Discovering Colors, from Nancy Heleno of MindExpanse, opens a world of joyful, fun playtime learning that actually helps the youngest learners develop maximum neural connections that will last a lifetime
Daycare providers
In your crucial role as a teacher of the youngest learners, maximize the positive impact you have on the many lives you touch while engaging in joyful play. The new book MindExpanse Baby: Discovering Colors, from Nancy Heleno of MindExpanse, opens a world of joyful, fun playtime learning that actually helps the youngest learners develop maximum neural connections that will last a lifetime. Heleno's techniques are suitable for toddlers as well as infants old enough to sit up without assistance.
Preschool teachers
As you inspire children to become excited about a lifetime of learning, you can maximize the positive impact you have on the many lives you touch while engaging in a simple, fun game. The new book MindExpanse Baby: Discovering Colors, from Nancy Heleno of MindExpanse, opens a world of joyful, fun playtime learning that actually helps the youngest learners develop neural connections that will last a lifetime.
Corporate in-house child-care
Extend your corporation's quality standards to the youngest members of your corporate family by empowering corporate daycare providers to maximize the lifetime learning potential of each child in their care, while engaging in joyful play. The new book MindExpanse Baby: Discovering Colors, from Nancy Heleno of MindExpanse, opens a world of joyful, fun playtime learning that actually helps the youngest learners develop neural connections that will last a lifetime.
Philanthropists
Enhance the impact of your gifts to young learners by empowering parents and caregivers to maximize the lifetime learning potential of each child in their charge. The new book MindExpanse Baby: Discovering Colors, from Nancy Heleno of MindExpanse, opens a world of joyful, fun playtime learning that actually helps the youngest learners develop neural connections that will last a lifetime.
Chapter Excerpts and References
View Chapter Excerpts
View References
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In a recent interview, author and researcher Nancy Heleno spoke about her new book, MindExpanse Baby: Discovering Colors. Reporters, editors and book reviewers, feel free to use these author quotes in your columns, articles and reviews.
Q: Where did the inspiration for the book come from?
A: This work began with my curiosity about teaching colors to my six-month-old son, but progressed into an even more meaningful venture when I began conducting secondary research. Empowerment comes from the intellect through education, confidence from having someone believe in you, and the soul from being loved. The mission of this handbook is to provide support and examples of all three.
Q: What's the most important thing parents and educators will learn from your book?
A: The most important thing is that my book will empower caregivers to take control of a child's early learning and they'll see how fun, easy and important it is. In my research I was most surprised to learn that at about age 12, a chemical is released in the brain that dissolves millions of brain cells - the unproductive and unused portions. This process, known as "pruning," eliminates any chance of ever using information not properly stored. Early learning, however, can protect brain mass from the pruning process. It's also key for caregivers to learn that abstract language -the key to arithmetic and geometry - cannot fully develop at a later time without the firm groundwork of concrete language during the early years.
Q: Tell me about the research behind the book.
A: In my early career I conducted primary and secondary research for corporate clients, and then when I went back to school to study psychology I worked in a research laboratory where I was also involved in both primary and secondary research. The dissemination of research is important to me, and I like to tap into many genres, so you'll see footnotes from text books, clinical studies as well as mainstream magazines and parenting books.
Q: Why did you focus on teaching colors and not teaching something else?
A: Chapter one discusses the importance of early learning in general, so the concept of early brain development could have been applied to just about anything. Since my child was six months old when I decided to teach him something with purposeful intent, I looked around me and knew that knowing colors would add dimension to his life since everything is a color.
Q: What is TICL?
A: TICL is the Technique for Interactive Color Learning (referred to as "TICL," pronounced "tickle"). It relies on the four steps of color learning discussed in chapter two, How the Brain Learns Colors, and the essential nature of early learning which provides the building blocks for intelligence and determines whether a child can fully achieve his or her potential. TICL is critical to efficient color learning because it eliminates the confusion of multiple nouns as with historical color learning. The beauty of this method is its simplicity and the way it lends itself not only to brain development, but bonding and creativity, which is discussed in the chapter four.
Q: Who will most benefit most from following your ideas?
A: The technique described in the book is most beneficial for children from the time they can sit up (pre-verbal) through preschool. However, I have had mothers of developmentally delayed children who are much older tell me their children have benefited from the technique.
Q: When is a child too old to benefit from the ideas you present?
A: When a child already knows their colors, the technique would not be useful. However, the information presented in chapters one and four on brain development and bonding are useful for parents with children who have not yet reached their teen years
Q: Tell me your ideas for other books in the series.
A: The next book, which I've already started working on, will be MindExpanse Baby: Discovering Shapes, to be followed by Discovering Numbers and Discovering Letters. Each will have a chapter on brain development and bonding with the very latest information. There are new discoveries happening rapidly and I will not want for up-to-the-minute and exciting information on these topics for each book. Each will also have results from clinical studies on the respective topic as well as a specific technique of applying that information to increase brain development. After this series of four is complete, I will begin work on the next three series; MindExpanse Preschooler, MindExpanse Teen and MindExpanse Senior.
Q: What is the mission of MindExpanse, Inc.
A: MindExpanse, Inc. will provide branded books grounded in multi-disciplinary research and quality products designed to improve the lives of readers and their children. This improvement will take place in the form of life options through the empowerment that comes from the intellect through education, confidence from having someone believe in you, and the soul from being loved. We have a strict sense of accountability and ownership and will generate and provide products that show our deep commitment to maximizing the potential of humans in every dimension.
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| Dedication.......................................................................................... | page vii |
| Acknowledgements.............................................................................. | page ix |
| Introduction....................................................................................... | page vii |
| Chapter 1: Why Early Learning Is Crucial.................................................. | page 1 |
| Chapter 2: How The Brain Learns Colors.................................................... | page 15 |
| Chapter 3: The Technique for Interactive Color Learning.............................. | page 23 |
| Chapter 4: Why Bonding and Creativity Are Vital in Learning......................... | page 35 |
| Afterword........................................................................................... | page 39 |
| About the Author................................................................................. | page 41 |
| Notes & References.............................................................................. | page 43 |
2007
Weld Public Library parents presentation, "Six crucial elements affecting IQ."
Weld District librarians lecture, "Practical applications in early brain development on library story time and children's sections."
Trinity Lutheran Church, Fort Collins, CO, parents and preschool instructors "Minimizing stress levels for children in daycare as a means to a higher IQ and sound emotional development."
United Way Love to Learn Conference, "Concrete ways to utilize research on brain development in your classroom or childcare center."
Rocky Mountain Homeschoolers, "Benefits to homeschooling in developing IQ."
Frederick Public Library parents presentation, "Six crucial elements affecting IQ."
2006
KDUR 91.9 FM radio, interviewed by station manager Nancy Stoffer.(Listen to Interview - 35MB)
KDGO 1240 AM radio, Durango, CO interviewed by Ryan Nutter.
Fort Lewis College guest lecturer, "Growth and Development of the Young Child."
Durango Public Library, "Brain Development from Birth through 12."
LaPlata Family Center, Durango, CO, "Mitigating Brain Pruning."
Prime Time Youth Care, Norwood, CO . Ms. Heleno addressed parents of infants and toddlers enrolled in this Colorado program.
2005
Various speaking engagements (prior to the release of MindExpanse Baby: Discovering Colors) at Norwood, Colorado's The Wright Stuff Community Foundation, a catalyst for youth-focused rural community development.